Iori Co., Ltd.

SETO

Regular price
$5.70 USD
Regular price
Sale price
$5.70 USD
Shipping calculated at checkout.

Iori's SETO Imabari Towel series captures the serene beauty of Japan’s Seto Inland Sea with a refined jacquard weave and vibrant, sea-inspired colors. Crafted from 100% cotton with a blend of single and twisted yarns, these towels offer exceptional softness, absorbency, and durability.

Available Colors: Blue, Orange
Available Sizes: Mini Towel, Wash Towel, Face Towel, Bath Towel
Material: 100% Cotton
Country of Origin: Japan

Shipping & Delivery

In-stock items are normally dispatched within 1–3 business days.

International delivery generally takes 4–6 business days after dispatch, although customs or carrier delays may occur.

Shipping charges are calculated at checkout based on your destination and the estimated packed weight of your order.

For US orders, applicable import duties are collected at checkout, and orders are shipped by Japan Post EMS using a duty-prepaid service.

For other destinations, VAT, import duties, or customs charges may be collected upon delivery unless otherwise stated at checkout.

Please see our International Shipping Guide for more information.

Care Instructions

To maintain the quality and longevity of your purchase:

  • Machine wash cold on a gentle cycle with similar colors.
  • Avoid bleach and fabric softeners, as they can reduce absorbency.
  • Hang-dry in a well-ventilated area or tumble dry on low.
  • If a thread loosens, cut it at the base with scissors rather than pulling.
Small Imabari towel with multicolored patterns, including blur and yellow  tones, made from 100% cotton.
A set of Imabari towels with multicolored patterns, including orange and blue tones, made from 100% cotton.
Stack of colorful Imabari towel on a wooden surface with a shelf of dishes in the background.
Decorative Imabari towel with orange floral pattern on a light gray background
A folded Imabari towel with multicolored patterns, orange tones, made from 100% cotton.
Close-up of Imabari towel with orange pattern
Close-up of a side Imabari towel with orange pattern
Imabari towel with yellow lemon pattern on a light gray background
A folded Imabari towel with Lemon patterns,  blue tones, made from 100% cotton.
Close-up of a side blue Imabari towel with yellow pattern
A folded Imabari towel with multicolored patterns, including orange tone made from 100% cotton.
A folded Imabari towel with multicolored patterns, including blue tone made from 100% cotton.
Close-up of Imabari towels with labels of Imabari towel brand mark and IORI&
Two square Imabari towels with orange, yellow and blue tone multiple pattern
Imabari towel with multicolored patterns, including orange  tones, made from 100% cotton.
Imabari towel with multicolored patterns, including blur and yellow  tones, made from 100% cotton.
Stack of colorful Imabari towel on a wooden surface with a shelf of dishes in the background.
Two small Imabari towels with orange, yellow and blue tone multiple pattern
Small Imabari towel with multicolored patterns, including orange  tones, made from 100% cotton.
Close-up of Iambari towel with Imabari towel brand label and IORI&
  • Authentic Quality

    Each towel is made in Imabari, Japan and meets the region’s certified standards of softness, absorbency, and durability.

  • Secure Payments

    All transactions are encrypted via Shopify to ensure a safe, seamless shopping experience.

  • Detailed Tracking

    Every order includes tracking from dispatch to delivery, so you always know the status of your package.

  • Customer Service

    We are here to help in English, Japanese, or Chinese with any questions before or after your purchase.