Japanese Towel Sizes Explained: A Guide for Global Customers
In Japan, towels are more than just household items — they’re woven into everyday routines, cultural habits, and even etiquette. Unlike Western towels, Japanese towel sizes are often more compact and purpose-driven, with each type designed to suit a particular moment or lifestyle need.
Whether you’re curious about Japanese craftsmanship or want to better understand how towels are used in Japan, this guide will walk you through the most common towel sizes — from smallest to largest.
Common Japanese Towel Sizes
HANDKERCHIEF TOWEL
Approx. Size: 25 x 25 cm / 10 x 10 in
This small, square towel is a daily essential in Japan. Carried in a handbag, schoolbag, or pocket, it’s commonly used in place of paper towels in public restrooms — which often don't provide hand dryers. Many people in Japan carry their own handkerchief towel everywhere, especially during summer to dab away sweat or stay fresh on the go.
Commonly used for: Drying hands in public, school or work, seasonal gifts, eco-conscious alternatives to tissues.
HAND TOWEL
Approx. Size: 34 x 35 cm / 13 x 13 in
A staple in both homes and public spaces, the Japanese hand towel is slightly larger than a handkerchief and typically kept near sinks or in the kitchen. In homes, you’ll often find these hanging on hooks near the entrance or in guest bathrooms.
Commonly used for: Drying hands at home, quick clean-ups, guest towels, wiping surfaces.
FACE TOWEL
Approx. Size: 34 x 80 cm / 13 x 31 in
The face towel is perhaps the most versatile and widely used towel size in Japan. It’s lightweight, fast-drying, and incredibly versatile. You’ll find it in bathrooms, travel bags, and sports gyms alike. While the name suggests facial use, it’s actually used for the whole body — especially when bathing at hot springs or public baths.
Commonly used for: Face and body drying, gym or travel use, bathing at onsen (hot springs), and everyday hand towels.
BATH TOWEL
Approx. Size: 60 x 120 cm / 24 x 47 in
Smaller than most Western bath towels but just as absorbent, the Japanese bath towel is a household standard. It’s large enough to dry the entire body yet compact enough to dry quickly — a key feature in Japan’s often humid climate. You’ll find them stacked neatly in Japanese homes, folded in small cubbies or towel shelves.
Commonly used for: Post-shower drying, home bathing, family use, small-space living.
Other Common Towel Types
BODY TOWEL
Size and texture vary
Rather than for drying, this towel is used during bathing. Typically made with a loosely woven or mesh-like texture, the body towel is used to gently exfoliate the skin and create a rich lather. In Japanese bathing culture, cleansing the body thoroughly before soaking in the tub is a key part of the ritual.
Commonly used for: Body washing, exfoliating, creating foam during traditional baths.
SPORTS TOWEL
Approx. Size: 20 x 110 cm / 8 x 43 in
Long and narrow, this towel is designed to be draped around the neck during physical activity. In Japan, you’ll often see people wearing sports towels at outdoor festivals, sporting events, and even while commuting in the heat. Its slim profile makes it easy to carry and ideal for active lifestyles.
Commonly used for: Exercise, festivals, outdoor work, summer commuting.
SLIM BATH TOWEL
Approx. Size: 34 x 120 cm / 13 x 47 in
Somewhere between a face towel and a full bath towel, the slim bath towel is compact yet offers more surface area. It’s great for people who prefer a minimalist option for drying off after showers, and it's popular in Japanese apartments where storage space is limited.
Commonly used for: Compact bathing needs, travel, quick showers, small bathrooms.
TOWEL BLANKET
Approx. Size: 140 x 190 cm / 55 x 75 in
The largest size in the Japanese towel family, the towel blanket is soft, breathable, and perfect for lounging or sleeping. It’s often used in warmer months as a substitute for heavier bedding, and its gentle texture makes it ideal for children or those with sensitive skin.
Commonly used for: Summer bedding, naps, lounging, swaddling, family time on the sofa.
Why Towel Sizes Matter
Japanese towel sizes reflect the country’s design values: purposeful simplicity, compactness, and quality. Each size is created to suit specific needs — from daily hygiene to cultural customs — and reflects how the Japanese approach comfort and care in everyday living.