Imabari Towels from Japan

Explore Iori’s Imabari-certified towels by feel, function, and design. From everyday-use towels and plush pile towels to lightweight Japanese weaves and colorful jacquard patterns, each series is made in Imabari, Japan and designed for comfort in daily life.

IORINO Collection

The IORINO collection is designed for everyday use, with each series offering a functional benefit such as absorbency, softness, cleanliness, and quick drying speed.

Premium Pile

Soft, plush pile towels made with premium materials, designed for a fuller, more luxurious towel experience.

Lightweight & Specialty Weave

A selection of lighter towels that reflect Japanese craftsmanship through weave, texture, and structure. Explore unique styles made for breathable daily comfort.

Jacquard Pattern Towels

Soft jacquard towels woven with yarn-dyed threads to express delicate patterns, with Japan and nature-inspired designs that bring gentle color to daily life.

  • A set of Imabari towels with multicolored patterns, including orange and blue tones, made from 100% cotton. Stack of colorful Imabari towel on a wooden surface with a shelf of dishes in the background.
    Iori Co., Ltd.
    SETO
    $6.00 USD $33.00 USD
    $6.00 USD $33.00 USD
  • A set of Imabari bath towels with a jacquard weave featuring a phalaenopsis orchid motif in white and purple, displayed on a wooden rack and in a basket. Stack of folded Imabari towel with floral pattern on a light gray background
    Iori Co., Ltd.
    RAN
    $6.00 USD $33.00 USD
    $6.00 USD $33.00 USD
  • Stack of floral Imabari towels on a light gray background Person holding two floral Imabari towels with red and pink flowers on a beige background
    Iori Co., Ltd.
    TSUBAKI
    $6.00 USD $33.00 USD
    $6.00 USD $33.00 USD
  • A multicolored Imabari towel with a bird pattern is hanging on a modern office chair, with a cat sitting on the floor in the background. A set of folded Imabari towels with a bird pattern in orange and green colors.
    Iori Co., Ltd.
    MIKAN
    $6.00 USD $33.00 USD
    $6.00 USD $33.00 USD
  • Set of two fabric swatches Imabatri towel with purple floral patterns on a light gray background Stack of folded Imabari towels with purple paw print pattern on a wooden table.
    Iori Co., Ltd.
    FUJI
    $6.00 USD $12.00 USD
    $6.00 USD $12.00 USD
  • Stack of folded Imabari towels with yellow floral pattern in the blue and white fabric on a light gray background Put in the basket Imabari towels with yellow floral pattern in the blue and white fabric, two Imabari towel on the glass table
    Iori Co., Ltd.
    MIMOSA
    $6.00 USD $33.00 USD
    $6.00 USD $33.00 USD
  • A set of neatly stacked Imabari towels with a floral jacquard pattern in gray and beige colors. Hang a gray Imabari towel with floral pattern and stack of gray and beige folded Imabari towel in the bath room
    Iori Co., Ltd.
    NIWA
    $6.00 USD $33.00 USD
    $6.00 USD $33.00 USD
  • A stack of folded Imabari towels featuring a pattern with the Iyokan citrus fruit and green leaves on a white background Close-up of a white flower embroidery in the colorful Imabari towel with yellow Iyokan pattern
    Iori Co., Ltd.
    IYOKAN
    $6.00 USD $33.00 USD
    $6.00 USD $33.00 USD
  • A set of folded Imabari towels featuring geometric patterns and Mt. fuji, with blue and red colors prominently displayed, on a white background. A set of folded square small Imabari towels featuring geometric patterns and Mt. fuji, with blue and red colors prominently displayed, on a white background.
    Iori Co., Ltd.
    FUJISAN
    $6.00 USD $12.00 USD
    $6.00 USD $12.00 USD
  • A set of folded cotton towels with a floral jacquard pattern in pink, white, and green colors. Close-up of a pink floral pattern Imabari towel
    Iori Co., Ltd.
    SAKURA
    $6.00 USD $12.00 USD
    $6.00 USD $12.00 USD
  • A blue and green patterned Imabari towel displayed on a wooden stool with a plant in the background and a candle holder with a lit candle in front. A blue and green birds and floral patterned Imabari towels displayed
    Iori Co., Ltd.
    SHINRIN
    $6.00 USD $12.00 USD
    $6.00 USD $12.00 USD
  • A stack of folded Imabari towels in yellow and pink with floral patterns, made from cotton, on a white background. Hanging floral Imabari towels on the wall
    Iori Co., Ltd.
    TANPOPO
    $6.00 USD $12.00 USD
    $6.00 USD $12.00 USD

All towels on this page are authentic Imabari-certified towels made in Imabari, Japan.
Each towel series has its own certification number, which can be found on the individual product page.
The Imabari Towel mark is issued to towels that meet the quality standards set by the Imabari Towel Industrial Association,
including standards for absorbency, durability, and colorfastness.